My stats show me that people are always very interested in predictions of the future. Thinking about the future is significant, but bare in mind that our capability to think about it is limited by our knowledge of today. Disruptions in technology and culture can make a prediction of the near future totally ridiculous or very old fashioned in retrospect.
The Internet is a recent example that changed retail in ways we never expected and not long ago thought impossible. Mobile is already doing the same in a very short time. And if the technology is in some sort of way quite accurate than cultural and social changes makes the prediction almost comical or satiric.
Culture but also economy and politics are the other big driving forces of change that can be so unpredictable. The (spending) power of women, global migration and recently the economical crisis’s are generators or catalyser of change.
I gathered some cool, funny and remarkable examples of predictions about retail from the past. Some are almost spot on, others are falls or completely ridiculous.
Stunning prediction of on line shopping but in the future classic role models are still going strong in household according this short film.
This high tech department store from the 80’s wasn’t promoted because of the Technophobia in this decade.