Public libraries in the Ikea.

The Dutch public libraries are having a hard time as a result of the cost cuts by the government. To stay alive the organization has to come up with unconventional solutions.  They already introduced a retail formula approach, which resulted in a uniform house style and interior concept for all libraries in the Netherlands (Which I am proud to have contributed in). There are even experiments with un-manned self-service libraries.

Unfortunately it has to be even more cost efficient and therefor there are plans to combine power with retailers like IKEA, Starbucks, supermarket chains and gas stations.  The retail branch is enthusiastic and sees it as a win-win situation for both parties. This merge is not only a win for the facilitating parties but also for their customers, like the busy mom who now can combine her groceries with lending some book for her kids. Nevertheless, for some people it will probably be more difficult to see this public icon becoming part of a store. But I think this is something that will fade by time.

via retailnews

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3 Responses to “Public libraries in the Ikea.”

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  3. McDonald’s host public library « Brand Retail and Design Says:

    [...] introduced a library at Schiphol airport (Amsterdam) and recently announced to collaborate with retail partners like IKEA and Mc [...]

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